From Content to Income: Using YouTube to Build Authority and Online Revenue
The YouTube Authority Workshop - YouTube For Creatives & Skilled People
How to build authority and create consistent income using YouTube
A live online training for creatives, professionals, and skilled individuals who want to use YouTube strategically not randomly.
Many skilled people want to start YouTube, but they feel:
Confused about what content to create
Unsure how YouTube actually leads to income
Overwhelmed by conflicting advice
Discouraged by “influencer-style” content culture
As a result, they either don’t start or they post without direction.
This training is designed to change that.
WHAT THIS TRAINING IS
This is not a motivational talk or viral growth webinar.
This is a practical business-focused YouTube training that shows you how to use YouTube to:
Build authority in your skill area
Attract the right audience
Position yourself for long-term income
WHAT YOU’LL LEARN
YouTube Strategy (Business-Focused)
How skilled people should use YouTube differently from entertainment creators
How to position your channel around authority instead of virality
What type of content builds trust and attracts the right audience
Monetization Context
How YouTube connects to income beyond ad revenue
How creators use YouTube to sell services, products, and education
Why building authority first makes monetization easier
Using AI to Create Smarter (Not Harder)
How to use AI to speed up content planning and idea generation
How to use AI to structure scripts and educational videos faster
How AI can help with research, outlines, and clarity of messaging
How to avoid over-reliance on AI and keep your content authentic and human
Beginner Roadmap
What to focus on in your first 30–60 days so you don’t waste time
How to avoid common beginner mistakes that slow growth
What matters most when you’re starting (and what doesn’t)
- How to grow your channel from 0 to 1000subscribers in 60days and get your channel monetized.
Practical Setup & Filming (Hands-On Value)
How to set up your filming space at home or in a small studio
Lighting placement for clear, professional-looking videos
Simple camera and audio setup for beginners
How to create a clean background that builds credibility
How to record without expensive equipment
Bonus
Access to recommended beginner-friendly filming equipment
Simple gear checklist for starting YouTube professionally
MEET YOUR HOST
Lara is a content creator, educator, and business strategist who built a 350,000+ subscriber YouTube channel teaching practical skills and education. But her journey didn’t start online.
Before content creation, Lara spent years working in hands-on businesses from nursing to running a bespoke fashion sewing business, photography, and printing services, selling on ecommerce platforms like Etsy and eBay, and like many skilled professionals, she experienced first-hand what it feels like to trade time for money and hit income limits.
Everything changed when she discovered the power of using content especially YouTube not just to share knowledge, but to build authority, visibility, and scalable income.
By consistently teaching what she knew, Lara was able to:
Build a large, engaged audience
Create and sell online courses and digital products
Use YouTube as a long-term business asset
Transition from physical service-based work to content-led income
Today, Lara helps creatives and skilled people understand how to use content strategically not for fame or trends but to build authority and create real income opportunities.
Her teaching style is practical, business-focused, and grounded in real experience, not theory.
At this live training, Lara will share the same frameworks and lessons she used to build her own content-driven business.
EVENT DETAILS
Date: 28th February, 2026
Time: 6pm UK Time
Location: Online (Live)
Duration: 2 – 3hrs
Ticket Price: £39
You already have the skills, now build the structure around them.
Together, we’ll build clarity, strategy, and content that showcase your value and attract the opportunities you deserve.
